Insights

What are consumer insights?

augustus 4, 2021 admin 0

Consumer insights are analyzes used by businesses to summarize how their audience thinks and feels. By analyzing human behaviors, companies can spot ways to optimize their service to better meet customer needs.

Digital Revolution

Redefining The Customer Experience For The Digital Age

augustus 2, 2021 admin 0

With the acceleration of digitalization caused by the pandemic and the consumerization of business tools such as Zoom, buyers are now more independent, demanding and even empowered to switch services if the experience isn’t up to their standards.