When transitioning to become a customer centric business, your business will encounter many challenges. Having a solid change management strategy will prevent many mishaps from becoming bigger issues.
Customers have the ability to transform all the aspects of your company and make your business better if you carefully listen to the insights they provide. Think about the highly precise and urgent goals and begin with one simple, clear method to collect customer feedback before you expand to the more complex tactics like testing and analytics.
74% of senior executives believe that customer experience impacts the willingness of a customer to be a loyal advocate. If you want your customers to stay loyal, you have to invest in their experience!