Customer Journey Mapping – are ‘static’ maps a waste of time and money? door adminGeplaatst opnovember 26, 2020april 23, 2021Customer Journey Mapping – are ‘static’ maps a waste of time and money?If you have ever heard me speak, or read something I have ‘penned’, you will know that I am a huge believer in the application of the ‘science’ of customer experience – an understanding of; and the ability to apply; the competencies that sit behind