Emily Videtto and her perspective on what it’s like to run a large, innovative marketing team. Her vision to be a customer centric company is clear, but their go to market strategy is more complex. Pella has a dynamic sales model where they are selling through both B2B and B2C channels.
A returning guest from season one of Voices of CX, Joseph Pine II, or Joe Pine, is an internationally acclaimed author, speaker and management advisor to fortune 500 companies and entrepreneurial startups alike. He is cofounder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings.
Today`s customers know what they want. With countless options at their fingertips they can easily switch products or services.
This episode of the Customer First podcast brings together a panel from Asia, Europe and North America to examine the true value of customer experience (CX). The panel discuss the latest customer experience trends in their regions and look at ways organizations can overcome the pitfalls to ensure a successful CX transformation journey.
Our panelists this episode are:
Julio Hernandez, Customer Advisory Practice Lead, KPMG in the United States, and Global Customer Centre of Excellence Lead, KPMG International
Aditya Rath, Partner, KPMG in India
Tim Knight, Customer Experience Leader, KPMG in the UK