From a customer experience perspective, you aren’t only competing with other companies in your industry. Your customers’ frame of reference is all other brands….
Technology has caused a shift in many aspects of life over the years. It has given us the ability to connect with each other quickly…
The customer service industry has been evolving with every technological revolution for decades now, but the pandemic put a spotlight on the importance of also delivering exceptional service experiences.
It has always been my firm belief that you cannot expect employees to be highly customer centric, if each of their movements are heavily scripted and they need permission for every contact moment that is ‘out of the ordinary’.
More business is conducted online than ever, and companies that recognize the need to develop a digital transformation strategy to meet Millennials and younger people where they are can benefit. Companies and institutions of every size have been affected …
The market challenge remains for brands to continue to better understand and serve their customers, when and where they are along the customer journey. Today, few brands are built to effectively engage with consumers on the consumer’s terms.
The Covid-19 pandemic has changed a lot of things about the world as we once knew it. One of the main things people have started to focus on more since the beginning of the global health crisis is how they spend their money, and how much of it they are spending.
Is Customer Experience dying? Maybe it is. At the very least, Customer Experience is dying as we know it. I recently discussed whether Customer Experience is dying on LinkedIn Live with two other Customer Experience champions, Joe Pine, co-author of The Experience Economy, and Lewis Carbone…
People aren’t fully rational. Environments, whether physical or digital, influence the choices people make and how they behave. Anyone who has followed the cues to socially distance himself or herself from others in a line in a supermarket during the pandemic or ended up donating more money to a charity…
A journey map is a visualization of the process that a person goes through in order to accomplish a goal. In its most basic form, journey mapping starts by compiling a series of user actions into a timeline.