It’s not easy anymore to ensure the success of digital financial services among thousands of competitors. Even some fintech challengers struggle to stand apart in a marketplace where functionality alone is not enough. But incorporating psychological and emotional elements into the design process in a graduated sequence will assure a market fit based on value.
Even before the unforeseen events of 2020, brands were beginning to acknowledge the need for more authentic relationships with consumers. Now, the pandemic and historic social movements are amplifying the importance of brands’ deeper meaning in the world, including the connections they make with those they serve.
There is a lot of talk of moving service models from reactive to predictive. Instead of waiting for something to break, you have the ability to predict when it might break and intervene appropriately. Traditionally, this was done in a time-based or interval-based manner but now there is a greater focus on the use of remote or point-of-service technology to build predictive models.
Modern customer demands soar sky-high! They need customized and quick support through every digital channel. Additionally, they want all channels to be connected well. So, call center innovation ideas to call for a unified 360-degree communication approach that simplifies customer engagement.
What is Agent Augmentation? how does it work and why is it so popular right now?
What’s a typical customer scenario?
What’s the best way to get started with AI in a contact centre?
Door: Eelco Krikke.
COVID-19 vertegenwoordigt het grootste wereldwijde evenement – en de grootste uitdaging – waarmee we in recente geschiedenis zijn geconfronteerd. Als zodanig verandert het de houding en het gedrag van mensen ingrijpend en worden bedrijven gedwongen erop te reageren.
Omnichannel has emerged as one of the main promises of companies to improve the user experience. Basically, the strategy consists of allowing the customer to make choices according to his purchase profile and how he prefers to be served. Although the objective is very clear and the concept very simple, it was never really adopted by companies.
Door: Eelco Krikke.
2020 markeerde niet alleen het turbulente begin van een nieuw decennium, maar voor veel bedrijven ook het begin van een andere invulling van hun klantcontactstrategie.
In the current climate, it’s even more critical to provide a positive and engaging experience for your users. Ultimately, brands are competing against each other to retain customers and keep them interested – even in the most turbulent times. Peoples’ behaviours and preferences have shifted and as a result, it is becoming necessary for brands…
Today`s customers know what they want. With countless options at their fingertips they can easily switch products or services.